Market Research 27 February 2017

Dear Customers,

First of all we would like to thank everyone who participated in our market research and filled in our survey. Thanks to the details you provided we are able to tailor our offer to your needs. We also took a closer look on prices of our two main competitors: Hobbycraft and WHSmith. Both are located in Fort Kinnaird, 14.5 mile away from Haddington.

We checked their offer and we are happy to announce that on selected products we are on average at least 20% cheaper.

This statement is true and accurate on 27-FEB-2017. Statement above is true for standard prices only excluding any promotions conducted by either Magpie & Crow (our shop) or Hobbycraft and WHSmith (our competitors). We cannot guarantee that our competitors did not change their prices after 27-FEB-2017, however be sure we will do our best to always deliver you art-related and stationery products in best prices possible.

Please note we do not claim that we are cheaper on every product. For just two people it was impossible to check every product our competitors offer, therefore we only focused on popular products that our customers buy most often. We encourage you to find out yourself which shop has goods in best value for you. However we are quite confident that our offer will be difficult to beat.

Below we present comparison of prices.

Item

Hobbycraft price

OUR PRICE

Sharpie marker pen

£1.50

£1.35

Paper fasteners (80 pcs)

£3.00

£1.80

Fimo Kids Modelling Clay

£12.00

£12.00

Helix Folding Ruler

£2.20

£1.99

Triangular Scale Ruler

£8.50

£5.50

Helix Circle Template

£3.50

£2.70

Pritt Stick Medium

£2.50

£2.50

Helix Thumbwheel Compass

£8.50

£4.99

Original Golden Tape

£3.50

£2.30

Ultratape twinpack

£1.25

£1.25

TOTAL

£46.45

£36.38

TOTAL SAVINGS:

21.68%

Item

WHSmith price

OUR PRICE

Tippex Rapid Correction Fluid

£3.59

£2.50

Helix Wooden Ruler

£2.99

£1.99

Tippex Pocket Mouse 10m

£3.99

£3.99

Unbranded Record Cards 5x3

£2.99

£1.50

Papermate 2 Flexigrip Pen

£4.49

£3.60

BLU Tack Large

£2.79

£2.25

Sellotape Superclear 18x25

£2.49

£2.20

Cross Refill Ballpen

£5.39

£3.99

Staedtler Noris 24 Colouring Pencils

£8.99

£6.50

Staedtler Mars Eraser

£2.19

£1.40

Pilot Pen V5

£2.99

£2.80

Pilot Pen V7

£3.29

£2.80

Filofax Name/Address Pocket Size

£2.75

£2.45

Filofax Week on 2 Pages Personal Size

£5.25

£4.99

Filofax Ruled White Notepaper Personal Size

£3.00

£2.60

Helix Thumbwheel Compass

£6.09

£4.99

Original Golden Tape

£2.49

£2.30

Parker Ink Refill (pack of 5)

£4.29

£3.45

Parker Rollerball Refill

£7.59

£4.20

TOTAL

£77.64

£60.50

TOTAL SAVINGS ON STANDARD PRICES:

22.08%

TOTAL SAVINGS INCLUDING WHSMITH PROMOTIONS:

15.39%

Total savings percentages were calculated using following formula:

We are happy to provide you with a digital copy of a proof of purchase, so you can be sure details provided above are true and accurate. As you can find out we are either cheaper or at least we can match the price of our competitors on selected items.

On the top of the page there are featured images of products or brands of products we offer in competitive prices. Images belong to their rightful owners and are shown only to picture our offer.